“As long admirers of the ARKET brand, we are thrilled to collaborate on an exclusive mens and childrenswear collection – bringing together our unique audiences for a one of a kind partnership. ARKET share many of the core principles that we hold at MR PORTER – looking and feeling great, and sharing life experiences with our loved ones. We are also delighted that Planet Good Earth have partnered with us on this project to celebrate the joys of family and community and look forward to bringing their stories to life throughout the collection and its accompanying campaign.” Mr Daniel Todd, Buying Director, MR PORTER
"Planet Good Earth is an Earth-friendly organisation that inspires the next generation of gardeners to be part of the environmental movement worldwide. We are an initiative that supports young people to protect our planet and cultivate a sustainable future. We are super excited to showcase our playful graphics across the Arket x MR PORTER men's and childrenswear collection; it has given us an awesome opportunity to tell our story and reach out to new audiences who want to be part of our fun community. . CULTIVATE & APPRECIATE, LOVE THE LAND, CHOOSE TO REUSE." Louise Page, Founder, Planet Good Earth.
“We are incredibly excited to partner with MR PORTER for our first-ever ready-to-wear design collaboration on this scale and proud to be part of a new chapter in their beautiful curation of lifestyle products. It is an innovative collection, both unisex and ageless in its approach, inspired by the joy of colour and nature. Launching this collaboration with MR PORTER gives us a unique opportunity to reach a global, style-conscious audience looking for modern and sustainable everyday design.” Mr Karl-Johan Bogefors, Brand & Communications Director, ARKET.